Spécialiste des Relations Publiques

Relations publiques et marketing : un duo complémentaire

Person who develops communication and information strategies and programs on behalf of an organization (commercial and industrial companies, political parties, professional sports teams, etc.) with the aim of making him known and promoting his role, his image as well as his products and services. He may be called upon to write speeches and press releases as well as organize promotional activities, such as press conferences. At all times, he makes sure to maintain relations with the media and target customers. He usually acts as the spokesperson for the organization.